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Page 1: AdTaily.com - the easiest way to advertise online

http://www.adtaily.comJulia | [email protected] | community manager

The easiest form of online advertising

Page 2: AdTaily.com - the easiest way to advertise online

What is AdTaily.com?

• Advertising platform for social media and

publishers of the Long Tail of the Internet

• Finalists of start-ups contest Seedcamp

London 2008

• Currently operating on the Polish market

Page 3: AdTaily.com - the easiest way to advertise online

How does it work?

AdTaily widget

Page 4: AdTaily.com - the easiest way to advertise online

How does it work?

Buy your ad here

and now

Page 5: AdTaily.com - the easiest way to advertise online

How does it work?

Your ad starts displaying instantenously

Page 6: AdTaily.com - the easiest way to advertise online

Minimal requirements for a publisher

• Just set the price per day of ad display

• Blog & website owners: copy and paste javascript

• Social media platforms: easy integration through

AdTaily API

Page 7: AdTaily.com - the easiest way to advertise online

Revenue share

Publisher (blogger, community moderator)

Social media platformAdTaily

Price of an ad

Page 8: AdTaily.com - the easiest way to advertise online

Does it work at all?

June July August September0

500

1000

1500

2000

2500

3000

3500

Number of AdTaily publishers

# publishers

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Does it bring any money?

June July August September0

1

2

3

4

5

6

7

Sales of ads in AdTaily widgets

Sales

Open registration for

publishers:July 2009

Page 10: AdTaily.com - the easiest way to advertise online

Publisher controls

• The prices

• The content of ads

• The placement of an AdTaily widget

Page 11: AdTaily.com - the easiest way to advertise online

Who buys AdTaily ads?• Media agencies, interactive agencies, our

business partners

• Random advertisers who want to put their ads on particular websites

Page 12: AdTaily.com - the easiest way to advertise online

Profits of a publisher depend on

• Ad prices and advertising potential of the website

• The number and quality of the webiste’s visitors

• Visibility of the AdTaily widget

• Behavior of the website’s vistitors