Political Advertising in the 21 st Century “This time its personal”
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Political Advertising in the 21st Century
“This time its personal”
What advertising mediums have been good in the past?
NewspapersRadioPublic RalliesTV AdsHonesty…? NAW!
What has become the most important tool?
No, not Karl Rove…. The INTERNET!
They’re watching…
Everywhere you go online leaves a trail
This allows campaigns to target their ads directly to your interest
Its Cheaper too!Campaigns spend a very small percentage of their budget on internet campaigning. Especially through the use of mediums like:
Its CREEPY!
That’s too bad! Its reality now and politicians aren’t the only ones using this capability. Better be careful what you google next time!
The End
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