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your best friend for interior design Lakisha Ball [email protected]
16

Pitch Deck for Enlive

Apr 11, 2017

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Page 1: Pitch Deck for Enlive

your best friend for interior design

Lakisha [email protected]

Page 2: Pitch Deck for Enlive

enlive.io

enlive is an online platform that helps people to find the most relevant to their space and taste interior design products as well as hire industry professionals

SUMMARY

SIGNIFICANT TRACTION

15,450 product orders

750Designer service orders

$913,000total revenue up to date

STRONG TEAMwith deep market/technology

/execution background and vision to succeed

RAISING $1,000,000to develop and launch advertising

campaign; cover the cost of platform development and hire new staff

Page 3: Pitch Deck for Enlive

enlive.io

WHY NOW?

INTERIOR DESIGN MARKET

$120B

Sources: ibisworld.com; marketwatch.com

72%

Prefer to decorate their space on their own

28%

Prefer to hire Professional Interior Designers

For Every New Residential Interior Design Project

USA Only

Rest of the world

$65BEurope, Australia

and Canada

$14BUSA

Page 4: Pitch Deck for Enlive

enlive.io

THE PROBLEMDesigning a great place is hard

enlive.io

TOO MANY PRODUCTS AROUNDthe more choices, the more it is difficult for people to choose a suitable products

EXPENSIVE DESIGNERSgreat designers are often expensive,

while the affordable ones are hard to find

Page 5: Pitch Deck for Enlive

enlive.io

THE SOLUTION

a platform to discover the most relevant to your interior design needs products and designers based on machine learning

enlive.io

Page 6: Pitch Deck for Enlive

enlive.io

THE PRODUCTHow enlive works

Customer write their space details and preferences on enlive platform

Our machine-learning system automatically find the most relevant

products and suggest designers

Customer order and get the products or hire designer

Parameters includes: space size, color preferences, interior design styles

1. UNDERSTAND NEEDS 2. SUGGEST 3. DELIVER HAPPINESS

Page 7: Pitch Deck for Enlive

enlive.io

CUSTOMER ACQUISITIONDefined, focused user acquisition strategy

ONLINE MARKETING OFFLINE MARKETINGTARGET AUDIENCE

26-60Higher Income

Social Media SEO

Blogs Email

PPC Affiliates

Print AdEvents

RadioSponsorships

WOMEN

Page 8: Pitch Deck for Enlive

enlive.io

TRACTIONFrom March 2015 to August 2016

enlive.io

15,450products orders

$913,500total revenue

750designer service orders

Page 9: Pitch Deck for Enlive

enlive.io

TESTIMONIALSWhat our customers and designers are saying

AliciaHousewife

My house, although structurally sound, was truly a blank slate before I found enlive.io. Somehow, the platform truly understood what I was looking for in terms of colors and design taste which led to turning my house into a warm, well-appointed, functional place to live. The mechanism behind enlive works fantastic, its like a magic. I’ve and will highly recommend tha platform to all my friends.

”Working on freelance basis is not an easy job. You usually spend more time to find a clients than you do when working on an actual project. With enlive platform I can finally focus on my work process while getting a steady stream of clients.

“”Edgar

Interior Designer

Page 10: Pitch Deck for Enlive

enlive.io

BUSINESS MODELWe have two main revenue sources

PRODUCT ORDERS

Our profit margin from products is 30%(from average $99/check we get $29)

we take 20% from any Design service requests(from average $3000/service we get $600)

DESIGNER SERVICE

$

Page 11: Pitch Deck for Enlive

enlive.io

EXIT STRATEGYMultiple exit opportunities that will result in a high ROI

ACQUISITION

Allows companies attract a new group of users by offering unique solution for interior design market

IPO Consideration

Page 12: Pitch Deck for Enlive

enlive.io

COMPETITIONenlive is the only service for interior design based on machine learning

INTERIOR DESIGN ONLY

MACHINE LEARNING PLATFORMSHOP

BROAD

MORE THAN 10000+online and offline home decor oriented stores

Page 13: Pitch Deck for Enlive

enlive.io

TEAM

LAKISHA BALL

§ Past COO in IKEA North America

§ Stanford MBABUSINESS

JULIAN POWERS§ Past Senior Developer at

Amazon (Machine Learning Department)

§ 20 years experience in ITTECHNOLOGY

EILEEN CARROLL

§ Past Marketing Manager in Amazon

§ Past Marketing Manager in IDO (Singapore leading furniture stores)

MARKETING

LYNNE MAXWELL§ Co-funded EcoDesign

(sold to Brein Technologies in 2013)

§ 15 years experience in design

DESIGN

Page 14: Pitch Deck for Enlive

enlive.io

FINANCIALSOur income statement projection

2015 2016* 2017* 2018* 2019*Revenue 300,000 1,200,000 5,200,000 10,000,000 25,000,000

ExpensesLabor 100,000 200,000 400,000 1,000,000 2,000,000

Marketing 100,000 400,000 1,000,000 2,000,000 5,000,000

Hardware and IT 2,000 10,000 50,000 200,000 500,000

Office Space 12,000 12,000 24,000 50,000 100,000

Total Expenses 214,000 622,000 1,474,000 3,250,000 7,600,000

Earning Before Taxes 86,000 578,000 3,726,000 6,750,000 17,400,000

Taxes 7,740 52,020 335,340 607,500 1,566,000

Net Profit 78,260 525,980 3,390,660 6,142,500 15,834,0000

5

10

15

20

25

30

2015 2016 2017 2018 2019

Milli

ons

Revenue Net Profit

* projections

Page 15: Pitch Deck for Enlive

enlive.io

THE ASK

Raise Money

Develop and launch unique Ad Campaign

New Platform Features and New Hires

Europe, Canada and Australia Expansion

South America and Asia Expansion

USE OF FUNDS

IT Development

Advertisement Campaign

Hire New Staff

NEXT STEPS

WE ARE LOOKING FOR $1,000,000 IN FUNDS to develop and launch advertising campaign, cover the cost of platform development and hire new staff

$100,000

$300,000

$100,000

Page 16: Pitch Deck for Enlive

your best friend for interior design

Lakisha [email protected]