Group behavior communication

CommunicationCommunication

Session Learning Outcomes

• Communication: its Basic Nature• The Fundamental role of Communication

in organizations• Barriers to effective communication• Improving your communication skills

Communication: its Basic Nature

1. Defining Communication: A working Definition and Description of the Process

2. The communication process

3. The types of communication ( formal and informal communications)

The definition of Communication

• Communication is defined as the process by which a person, group , or organization (the sender) transmits some tape of information (the message) to another person, group or organization (the receiver). (P318)

NoiseIdea to be Sent

Encodedidea

Idea received

Decoded idea

Feedback to sender

Transmission of encoded message through media channels

Sender Receiver

The explanation of The communication Process

• Encoding

• Channel of Communication

• Decoding

• Feedback

• Noise

• The Process by which an idea is transformed so that it can be transmitted to , and recognized by, a receiver (e.g. a written or spoken message)

• The pathways over which messages are transmitted (e.g. telephone lines, mail, etc)

• The process by which a receiver of message transforms them back into the sender’s ideas.

• Knowledge about the impact of messages on receivers

• Factors capable of distorting the clarity of message at any point during the communication process

The process of Communication

Source

Encoding

Channel

Decoding

Receiver

Message

Message

Message

Message

The foundational role of Communication in Organization

What’s u view?• To direct action• To attempt at coordination (to achieve

coordinated action)• To develop relationships and build trust

and acceptance

Two important formsOf

Communication

Verbal Communication(involving the use of word)

Nonverbal Communication

(the process of communicating without word)

Verbal Communication(p322-3)Verbal communication : the transmission of

messages using words, either written or spoken

1. Traditional Verbal Media

2. Computer-Mediated Communication

( E-mail, Instant messaging, VMC, Speech technology)

Oral

Media

Written Media

Face-to-face talk

Telephone

Conversation

Addressed Documents ( e.g.. Memos, Letters,

Fax, email)

Unaddressed Document (e.g. Flyer传单 )

High

Low

Fastest

Slowest

Best for

nonroutine matter

Best for routine matter

Feedback

Notice Public Auction

Notice Public Auction

Nonverbal Communication(p325-6)

Nonverbal communication : the transmission of messages without the use of words

• e.g. gestures (body-language)• the use of space• The distance we keep from others• Our use of eye contact• Style of Dress• Time

Written Media • Newsletters• Employee Handout

Outline at least four types of traditional verbal media

Outline two types of written media and explain the reason p322

Understand the rules to use communication media (p326)

Barriers to effective Communication

• Filtering• Select Perception• Information Overload• Gender styles• Emotions• Language• Cultural difference

Improving your communication skills

• Use simple, clear language• Become an active, attentive listener• Gauge the flow of information: avoiding

overload• Give and Receive Feedback : Opening

Channels of Communication• Be a Supportive Communication:

Enhancing relationship• Use inspirational Communication Tactics

Case study : 维京集团的全通道试沟通

创新沟通机制的内容• 保证所有员工都知道老板的电话 • 每年举办一次家宴 • 集团旗下每一个企业都有一套可以使员

工点子上达的渠道 • 设立事业开发部和特别审查委员会，确

保好的构想付诸实施

维京集团的“创意机制”特点 全通道试沟通

CEO

公司 A 公司 B 公司 C

员工 员工 员工 员工 员工 员工

事业开发部 特别审查委员会

思考

• 设立这种沟通机制的原因？• 这种创新的沟通机制的优点是什么？

Questions for Critical Thinking

1. Describe the process of communication and its role in organizations.

2. Identify various forms of verbal media used in organizations, and explain which ones are most appropriate for communicating messages of different types.

3. Explain how style of dress and the use of time and space are used to communicate nonverbally in organizations.

4. Describe various types of individual differences with respect to how people communicate with each other.

5. Describe the formal and informal forces that are responsible for communication in organizations.