Nick Ray - The Video Effect: Presentation
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Breaking Out of The Linear Experience
How to Start Thinking AboutYour Next Interactive Project
Nick RayKinetiscape Media, LLC
October 18, 2013
20 Years of an Open WebApril 30, 2013
http://www.flickr.com/photos/scobleizer/2256358640/
1st Website
Tim Berners-Lee
http://info.cern.ch/hypertext/WWW/TheProject.html
World Wide Web:
A system of
interlinked,
hypermedia
documents.
20 years later...
http://www.flickr.com/photos/nickrate/4504163196/
Hypermedia ≠ Linear
http://en.wikipedia.org/wiki/World_Wide_Web
- Discovery - Active Engagement - Tailored Experiences
http://www.flickr.com/photos/colemagoo/4887839842/
Video and the Web(until recently)
http://www.flickr.com/photos/home_of_chaos/6332465890/
How do we make videoon the web
more like the web?
http://www.flickr.com/photos/12659480@N03/4816255109/
Land of OpportunityTimed links based on video content
Land of Opportunity Interactive Homepagehttp://landofopportunitymovie.com
How can we make physical spaces captured
on the webmore like the web?
http://www.flickr.com/photos/aigle_dore/5626285743/
http://thewildernessdowntown.comhttp://www.google.com/maps/about/behind-the-scenes/streetview/
LookAbout
Challenges:
- Some control shifts to the audience
- Message received might not be expected
- Dedication to the core themes/ideas even more essential – easier to lose.
http://www.flickr.com/photos/joegatling/304799740/
Getting Started
http://www.flickr.com/photos/35904522@N03/5381011745/
Story
What are you trying to show/tell?
http://www.flickr.com/photos/umjanedoan/497411169/
Vision
What is the most effective wayfor the audience to connect
with your story?
http://www.flickr.com/photos/despedidairene/6088601777/
Tech
What is needed to create the vision?
http://www.flickr.com/photos/15708236@N07/2754478731/
Resources:
http://nickjamesray.com/videoeffect
Nick RayKinetiscape Media, LLC
October 18, 2013
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