Documents VIRAL MARKETING & TIPPING POINTS 1. Malcolm Gladwells Best Seller Thomas Schelling (Nobel Prize...

Slide 1VIRAL MARKETING & TIPPING POINTS 1 Slide 2 Malcolm Gladwells Best Seller Thomas Schelling (Nobel Prize winner) first introduced the concept of tipping points in…

Documents VIRAL MARKETING & TIPPING POINTS 1. Malcolm Gladwell’s Best Seller Thomas Schelling (Nobel Prize.....

Tipping Points VIRAL MARKETING & TIPPING POINTS 1 1 Malcolm Gladwellâs Best Seller Thomas Schelling (Nobel Prize winner) first introduced the concept of âtipping pointsâ…