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Marketing The Analytics Series - Webinar 3 - Return on Investment

1. Analysis: navigation tools for a media driven world Part 3: Return on Investment Paul Hender, Head of Insight and Analysis E-mail: [email protected] Twitter: #GorkanaAnalysis…

Marketing The Analytics Series - Webinar 2 - Measure What Matters

1. Analysis: navigation tools for a media driven world Part 2: Measure what matters Paul Hender, Head of Insight and Analysis E-mail: [email protected] Twitter: #GorkanaAnalysis…

Business PRSA 2011 Membership Satisfaction Survey

1. 2011 Membership Value Perception andSatisfaction StudyS ti f ti St dKey Findings OverviewPowered by Braun Research 2. Objectivesj This study was designed to address the…

Documents Valid Metrics Workshop Ruth Pestana and Mike Daniels.

Slide 1 Slide 2 Valid Metrics Workshop Ruth Pestana and Mike Daniels Slide 3 Applying the Barcelona Principles 1. Importance of goal setting and measurement 2. Measuring…

Documents 1 1 The Evolution of Evaluation What Gets Measured is What Counts.

Slide 11 1 The Evolution of Evaluation What Gets Measured is What Counts Slide 2 2 Chris Foster Vice President Strategy & Organization Booz I Allen I Hamilton Slide 3…

Documents + Relationship Management Theory By: Tori, Sarah & Katie.

Slide 1+ Relationship Management Theory By: Tori, Sarah & Katie Slide 2 + Agenda Brief explanation of the emergence of this theory Definition and content involving RMT…

Documents Measurement & Evaluation in PR: 2007 to 2014 Professor Tom Watson, Bournemouth University.

Slide 1Measurement & Evaluation in PR: 2007 to 2014 Professor Tom Watson, Bournemouth University Slide 2 Agenda From 2 nd to 3 rd edition (2007 to 2014) Principles Research…

Documents Excellence in Public Relations and Communication Management, James E. Grunig, Sveuciliste Maryland,....

Excellence in Public Relations and Communication Management James E. Grunig Department of Communication University of Maryland About the Excellence Study 310 organizations…

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1. Introductory Session Training SeriesonPublic Relations Principles forSustainable DevelopmentbyAnusha Sherazi ([email protected]) ForSustainable Development Policy…

Travel Measurement For Travel Brands | Maxwell PR

1 TRACKING WHAT MATTERS Best Practices for Evaluating and Reporting Media and Blog Coverage Oregon Governorâs Conference on Tourism April 16, 2013 2 Vicky Hastings Stacey…