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Automotive Used Car Dealership Econometrics case study_BLA GLOBAL 2014

Snippets from a light automotive client Media Mix Model. Interestingly there was very limited opportunity for growth, except for through integrated media execution.

Business Top 10 Powerful Ladies in the Indian Digital Media Industry

Woman in India are in action now. From ICICI CEO Chanda Kochar to Biocon MD Kiran Majumdar are making news. There is also a new trend of young ladies coming up in Digital…

Business Community Engagement: Managing Communities Across Digital Embassies

Community engagement is at the core of social media. "Digital Embassies" such as your organization's presence on Facebook and Twitter must not only be launched…

Devices & Hardware Amazon and Netflix On-Demand Video Services

This report shares findings on the user experience for Netflix and Amazon On-Demand movie services. Follow the process of Catalyst Group from stated objectives through observations…

Economy & Finance 2014 Brunswick Investor Use of Digital and Social Media Survey

Brunswick is pleased to announce the release of our fourth annual survey on digital media usage by the investment community. Key findings from the survey include: • 70%…

Economy & Finance Eysenbach: Personal Health Applications and Personal Health Records

Keynote talk at the AMIA Spring Conference in the PHR track (Personal Health Records), focussing on international develoments and a new paradigm which I call PHR 2.0

Economy & Finance Before teaching in Second Life be a student

Only if you have been there like a student you will consider some aspects not only to improve user engagement if not to enrich the experience and to design the learning activity…

Business Digital Strategy Workshop V1

This is a digital strategy brand hands-on tutorial/workshop I never ended up using. Made in 2006 for OMG.tv. I think it's a pretty good place to start when looking for…

Entertainment & Humor Film: Excellence

Film producers are required to produce the film, "Excellence". Carat Media must take notice.

Health & Medicine Critical digital health: promises and limitations

Opening plenary given at the 13th Social Research Conference on HIV, Viral Hepatitis and Related Diseases