WIPRO CORPORATION: BALANCING THE FUTURE Azim H. Premji returned from Stanford University in 1967, abandoning his Engineering studies, to take charge of the family business…

Prepared By Dewasish Ghoshal PGDM (Agriculture)   FMCG Industry FMCG are products that have a quick shelf turnover, at relatively low cost and don't require a lot…

Study the buying behavior of consumers regarding branded shampoos in Ludhiana Research Project Report Submitted to Punjab Technical University, Jalandhar in partial fulfillment…

A Project Report on LUX PREFACE Marketing should not be looked upon in a vacuum or in isolation. It is an essence taking a view of the whole business organization and its…

A PROJECT REPORT ON EFFECTIVENESS OF EMPLOYEES WELFARE ACTIVITITES AT Godrej Consumer Product Limited, Malanpur(M.P.) Submitted to Jiwaji University Gwalior For the partial…

A SURVEY REPORT OF PRODUCT VS BRAND ON BATHING SOAP EXECUTIVE SUMMARY FMCG industry is the most emerging industry nowadays in Indian as well as global market. In India it…

PRESENTATION ON BRAND EXTENSIONS PRESENTED BY:PRIYA ROLL NO.-07 MBA(HONS)F  Contents Line Extension - Reasons for Line Extensions - Line Extension Risks - Line Extension…

MMS Programme CHAPTER COMPANY PROFILE Leadership: Chairman Chief Executive Officer Chief Financial Officer Azim.H.Premji T.K Kurien -CEO, IT Business and Executive Suresh…

& Present 75 Years of Dettol A Case Analysis Contest In association with The Marketing Club of MDI Reckitt Benckiser India Ltd.: 75 years of Dettol Dettol, the brand…

A Project Report on CINTHOL soap ) 1 Executive Summary Objective The purpose of doing this project is to give an overview of soap industry in India. And then focus of soaps/brands/companies…