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Internet Brighton CRO Meetup #1 - Oh Boy These AB tests Sure Look Like Bullshit to Me

1. Oh Boy!These A/B tests appear tobe bullshit! 2. @OptimiseOrDie• UX, Analytics, Testing and Innovation• Started doing testing & CRO 2004• Split tested over 40M…

Marketing How to Improve Conversion Rates and Increase ROI

Technology Conversion Conference - What's in YOUR toolkit?

1. What’s in your toolkit? Craig Sullivan Group CX Manager@Belron® 2. #Convcon rocks!@OptimiseOrDie• Conversion Rate Optimisation• Contact deflection and• A/B and…

Business Craig Sullivan - Oh Boy! These A/B tests look like total bullshit! MKTFEST 2014

1. OhBoy!These A/Btests look liketotal bullshit!@OptimiseOrDie 2. @OptimiseOrDie• UX, Analytics, Split Testing and Growth Rate Optimisation• Started doing testing &…

Internet Myths, Lies and Illusions of AB and Split Testing

Name of presentation Myths, Lies and Illusions of Split Testing @OptimiseOrDie This is the title of my talk today. Wonderful picture, isnât it? Itâs from an IBM advert…

Internet 20 Ways to Shaft your Split Tesring : Conversion Conference

1. 20 ways to Shaft your Split testing@OptimiseOrDie 2. @OptimiseOrDie• UX, Analytics, Testing and Innovation• Started doing testing & CRO 2004• Split tested over…

Documents Brad Farnsworth Director, CIBE University of Michigan Assessing student learning in international...

Slide 1 Brad Farnsworth Director, CIBE University of Michigan Assessing student learning in international environments Slide 2 The working group Slide 3 Why a working group?…