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Internet Brighton CRO Meetup #1 - Oh Boy These AB tests Sure Look Like Bullshit to Me

1. Oh Boy!These A/B tests appear tobe bullshit! 2. @OptimiseOrDie• UX, Analytics, Testing and Innovation• Started doing testing & CRO 2004• Split tested over 40M…

Internet Digital Impact 2014 - Oh Boy These AB tests sure look like Bullshit to me

1. Oh Boy!These A/B tests appearto be bullshit! 2. @OptimiseOrDie• UX and Analytics (1999)• User Centred Design (2001)• Agile, Startups, No budget (2003)• Funnel…

Technology Toolkits and tips for UX analytics CRO by Craig Sullivan

1. UX and CRO : Toolkits and Tips UXPA UK - 20th March 2014 @OptimiseOrDie 2. @OptimiseOrDie • UX and Analytics (1999) • User Centred Design (2001) • Agile, Startups,…

Technology UXPA UK - Toolkits and Tips for Blending UX, Analytics and CRO

1. UX and CRO : Toolkits and Tips UXPA UK - 20th March 2014 @OptimiseOrDie 2. @OptimiseOrDie • UX and Analytics (1999) • User Centred Design (2001) • Agile, Startups,…

Technology Product Tank - 13 Easy AB and Split Testing F***ups

1. 13 Easy split testing f***ups1 @OptimiseOrDie 2. Top F***ups for 2013 1. Testing in the wrong place 2. Your hypothesis inputs are crap 3. No analytics integration 4. Your…

Technology Elite Camp 2013 - Estonia

1. Shut the fuck up and listen!Psychology, Split testing & The Web 2. What about the top 30 Questions?@OptimiseOrDie 3. @OptimiseOrDie• UX and Analytics (1999)• User…

Technology Conversion Tools of the Conversion Pros

1. Toolkits of the CRO Professionals 2. @OptimiseOrDie• UX and Analytics (1999)• User Centred Design (2001)• Agile, Startups, No budget (2003)• Funnel optimisation…

Technology The Neuromarketing Toolkit - Chinwag Psych - 4 Feb 2014

1. The Neuro Marketing Toolkit@OptimiseOrDie 2. @OptimiseOrDie • UX and Analytics • User Centred Design • Agile, Startups, Low budget • Acquisition, Churn & Conversion…

Technology 13 Easy AB and Split Test Screwups - Conversionista Meetup - Stockholm

1. 13 Easy split testing f***ups1 @OptimiseOrDie 2. Top Fuckups for 2013 1. Testing in the wrong place 2. Your hypothesis inputs are crap 3. No analytics integration 4. Your…

Internet John lewis lego craig sullivan 1335

1. Oh Boy!These A/B tests appearto be bullshit! 2. @OptimiseOrDie• UX and Analytics (1999)• User Centred Design (2001)• Agile, Startups, No budget (2003)• Funnel…

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