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1. OUTLINEAVIATION IN INDIATARGET MARKETSTRATEGY OF LOW COST AIRLINESINDIAN SCENARIOPOTENTIAL OF AIR TRAVEL IN INDIANEW ENTRANTSSWOT ANALYSISCONCLUSION…

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Introduction Marketing Mix is the set of marketing Tool the Firm uses to pursue its Marketing Objectives in the target Market. 7 Câs (buyers view point) 1. Product 2. Price…