1. ASSIGNMENT 8.1BRAND ACTIVATION LE HOANG THACH & NGUYEN NGOC TRAM 2. PEOPLE USUALLY THINK THAT BRAND ACTIVATION IS…BUT ACTUALLY, IT’S MORE THAN THAT… 3. WHAT…
1. ASSIGNMENT 7.1LÊ HOÀNG THẠCH – LÊ HUỲNH PHONG 2. QUESTION 1Brand Big Idea Communication Big IdeaAdvertising Big IdeaBrand Mission / Vision and PositioningThe…
1. DEFINITION The process to create experiences that get people to think, feel, sense act and relate to the brand, which leads to conversation value and brand advocacy. Principles:…
1. NGUYEN BICH VAN – NGUYEN TRAN TRONG THUYET 2. What is Brand Activation?Brand Activation is a marketing interaction between consumers and the brand, where consumers can…