1. Consumerism seems to us a wholly natural way of life But it is not “natural” – it is a relatively recent social inventionWhy did it appear? What does it involve?…
1 CONSUMER BEHAVIOUR: UNIT – I INTRODUCTION CONCEPTS OF CONSUMER BEHAVIOUR: Definition: Consumer behaviour is defined, as a behaviour that consumers display in searching…
UNIT – I INTRODUCTION CONCEPTS OF CONSUMER BEHAVIOUR: Definition: Consumer behaviour is defined, as a behaviour that consumers display in searching for, purchasing, using,…
Slide 1 Slide 2 Special Status of the Press 1st Amendment Protections Special laws (shield laws) How do we justify this status? Slide 3 Role of Press in a Democracy Democracy…