Slide 1Cluster Analysis vs. Market Segmentation Pavel Brusilovsky Slide 2 Objectives 2 Introduce cluster analysis and market segmentation by discussing: –Concept of cluster…
Slide 1Clustering II Slide 2 Hierarchical Clustering Produces a set of nested clusters organized as a hierarchical tree Can be visualized as a dendrogram – A tree-like…
Slide 1Data Mining and Machine Learning with EM Slide 2 Data Mining and Machine Learning are Ubiquitous! Netflix Amazon Wal-Mart Algorithmic Trading/High Frequency Trading…
Slide 1SEEM4630 2011-2012 Tutorial 4 – Clustering Slide 2 2 What is Cluster Analysis? Finding groups of objects such that the objects in a group will be similar (or…
Slide 1Hierarchical Clustering Produces a set of nested clusters organized as a hierarchical tree Can be visualized as a dendrogram –A tree like diagram that records the…
Slide 1Cluster Analysis: Basic Concepts and Algorithms Slide 2 What is Cluster Analysis? Finding groups of objects such that the objects in a group will be similar (or…
Slide 1Data Mining Cluster Analysis Basics From Introduction to Data Mining by Tan, Steinbach, Kumar Slide 2 What is Cluster Analysis? Finding groups of objects such that…
Slide 1DATA MINING LECTURE 7 Hierarchical Clustering, DBSCAN The EM Algorithm Slide 2 CLUSTERING Slide 3 What is a Clustering? In general a grouping of objects such that…