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Technology emerce12 - Piet-Hein Kerkhof - Criteo

1. Retargeting voor gevorderden;optimalisatie en toekomst 2. AGENDA* introductie adverteerders & Criteo* uitgangspunten campagne • product & technologie • doelstellingen*…

Education Behavioural Re-targeting and Performance Marketing - Laurent Gib

1. MyThings Personalised Retargeting “ Bringing back lost prospects and converting them into buyers” Laurent Gibb – VP Publishers & Licensing 2. MyThingsis thefastest…

Technology Brand + shopper = in-store analytics & adaptive content

1.  in-­‐storethrough  accurate  insight  THE   BRANDTHE   SHOPPERwe  want  to  connect  & 2. 1.  WHO  visits  my  store?2.  WHO  looks  at  my  ads?=THE…

Business Mad men to x men

1. Gridley & Company LLCAd Exchanges, Targeting& Optimization“From Mad Men to X-Men” January 2010 CONFIDENTIAL 2. Table of Contents I. Industry Introduction and…

Business 10 Steps to Ad Optimization

1. TheNetworkEffectWorking With a Network to Optimize Ads and Maximize Results10 Steps Every Network Must Employ to Drive Stellar Ad Performance 2. How did the campaign do,…

Business DMS: DataXu Pitch-a-Kucha: Smart Branding

1. Smart Branding The DX Advantage Mukund Ramachandran, GM, Brand© 2011-2012 DataXu, Inc. Privileged & Confidential 1 2. Digital now relied upon to changecustomer opinions-…

Technology All about Programmatic buying(RTB), DSP,SSP, DMP & DCT - A complete digital Advertising world

1. The Future of Digital Advertising - A Digital Dunia 2. Karunakar Ravirala 3. Agenda:  How the Digital Advertising World is connected  What is Programmatic Buying…

Documents Display Ads and Page Performance: A Brief Tour of the Ad Ecosystem Tony Ralph.

Slide 1Display Ads and Page Performance: A Brief Tour of the Ad Ecosystem Tony Ralph Slide 2 The dilemma engineering Display ads are compromising our performance goals and…

Documents Age 18-34 35-49 50+ 26% 36% 38% 39% Household income of $100k+ 68% College educated 81% Shopped or.....

Slide 1 Slide 2 Age 18-34 35-49 50+ 26% 36% 38% 39% Household income of $100k+ 68% College educated 81% Shopped or bought online 55/45 split of female/male 72% are married…

Technology Your App Fueled By Social Media, Local Ads And FUN!

1.• Commotion offers radio unique and measurablemonetization tools to reach their mobile listeners andever changing advertisers• Commotion allows the station to put the…