You’ve got 3 minutes. Write down 3 reasons to love metrics. Then 3 reasons to hate them. One per post-it. When you’ve got all 6, bring them up. @FARRAHBOSTIC PROMISES…

1. Austin 1 2. #eloquatour @_____________ Introductions • Beth Lambert • Principal Consultant • Coached >100 Clients • Powerhours: – Free Trail Nurture Strategy…

1. Leveraging LinkedIn for Career Development 2. Terms:• Social network*: any online community offering a variety of ways for users to interact regarding shared interests,…

1. Presented by: Joanna Lord Director of Customer Acquisition & Retention SEOmoz.org @joannalord Affiliate Summit - Las Vegas Baby, 2012 Retargeting What the hell is…

1. The Rules Are Changing 1The rules of B2B marketing are changing…We live in a real-time culture where mobile and socialmedia create new information constantlyYour B2B…

1. Email: [email protected] North America: 1-877-339-6264 India: +91-124-4951900-50 Decision Points on the Path to Unified Customer EngagementNEW YORK | TORONTO | LOS…

1. Marketing Strategy:• Make it a repeatable system• Know your client - but even more-so know your clients clients(think about that one!)• Asset review and mining for…

1. @LaurenLicata 2. This content is lazy. 3. Some brands are lucky. 4. Startups have to get creative. 5. Base CRM case study❖ 40% Increase in Qualified Leads❖ 585% Growth…

1. Lake Wobegon Effectof Lead Scoring 2. ILLUSORY SUPERIORITY 3. Examples:Drivers 4. Examples:DriversCEOsExamples:–Drivers–CEOs 5. Lead Scoring 6. An unlikely high number…

1. SELLING in an ENTREPRENEURIALCONTEXT © 2. OPPORTUNITYWILL THE NEW PRODUCT GENERATE PROFITABLE AND SUOBJECTIVE Determine how well the new product addresses an unmet need…