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Documents 4.01 Sara and Sierra. 37. Which of the following best describes the relationship of promotion and...

Slide 14.01 Sara and Sierra Slide 2 37. Which of the following best describes the relationship of promotion and marketing? A. Subsidiary B. Interrelated C. Dependent D. One…

Documents © Prentice Hall, 2007Excellence in Business, 3eChapter 15 - 1 Promotional Strategies.

Promotional Strategies Excellence in Business, 3e What Is Promotion? Promotional Strategy Promotional Goals Product Variables Promotional Mix Direct Interaction Indirect…