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Education evaluating the local restaurant chains in Egypt

1. Faculty of Tourism &Hotel Management Hotel Management DepartmentEVALUATING THE EXPERIMENT OF LOCAL RESTAURANT CHAINS COMPARED WITH THE INTERNATIONAL CHAINS IN EGYPT…

Business Olympics and Econs

1. OLYMPICS ANDECONOMICS Muhammad Hamizan bin Zaini 2008253478 2. Olympics : A HistoryOlympic games is a major international eventwhich features summer and winter sports.The…

Education Website Research Part II

1. WEBSITE RESEARCH P A R T I I O L I V E R W O O L L A R D 2. WEBSITE RESEARCH I N T R O D U C T I O N I am now going to analyse film websites, leaving promotional websites…

Documents Evolution of IMC, Advertising Industry and Its Main Players Lecture 1.

Slide 1 Evolution of IMC, Advertising Industry and Its Main Players Lecture 1 Slide 2 THE ROLE OF PROMOTION Promotion is: To communicate with individuals, groups or organisations…

Documents © Prentice Hall, 2007Excellence in Business, 3eChapter 15 - 1 Promotional Strategies.

Promotional Strategies Excellence in Business, 3e What Is Promotion? Promotional Strategy Promotional Goals Product Variables Promotional Mix Direct Interaction Indirect…

Documents Promotional Concepts

Promotional Concepts COMMUNICATION - Process of establishing a âonenessâ between the sender and receiver PROMOTION MANAGEMENT - Focus of the promotional element of the…