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Business Demystifying Programmatic Buying: What's Really Happening With Trading Desks and RTB

1. © 2014 AudienceScience Inc. Demystifying programmatic buying: What’s really happening with trading desks and RTB Michael Greene Director of Research, AudienceScience…

Documents College and University Expenditures in Addressing Patterns of Student Disengagement Ashley Finley,.....

Slide 1College and University Expenditures in Addressing Patterns of Student Disengagement Ashley Finley, Dickinson College, BTtoP Lynn Swaner, Long Island University-CW…

Marketing Centro: Real-Time Advertising Trends for 2015

Matt Sauls VP, OperationsSiteScout, a Centro CompanyTaking Huge Market ShareA Strategic CornerstoneA Must-Have for RetailersThe Primary Performance IndicatorCrucial for SuccessThe…

Mobile The New Rules of Mobile Advertising: Hyperlocal or Bust

1. 1 2. 2 3. 3 Growth Led by Social + Mobile + Video + Ad Exchanges * Source: SMI 4. 4 5. 5 of programmatic spending in 2014 Expected to surpass desktop spending in 2015…

Documents Programmatic Advertising Thesis Final3

1. Programmatic Advertising: An Industry Survey MATC Final Project William Ammerman MATC Graduate Student UNC School of Journalism and Mass Communication Office Phone: (312)…

Marketing LVIMA DPD 2015 - Centro

1. 1 PROGRAMMATIC: THE ESSENTIALS How programmatic is transforming digital advertising Brett Peterson Account Lead – Southern Nevada 2. 2 LET’S DISCUSS… Aprogrammatic…

Business Steve minichini, ceo, above nation media

1. HI. I’M STEVE AND I HAVE A CONFESSION TO MAKE. 2. WHAT’S IN A NAME? "Programmatic Pandemonium: Learning How To Navigate The Complex Media Marketplace" "Programmatic…

Documents California City School Superintendents

California City School Superintendents Fall Conference Superintending In Times of Fiscal Stress San Francisco Airport Westin Millbrae, CA September 27, 2012 Joel Montero,…

Documents Real-time Advertising Trends for 2015

Matt Sauls â VP, Operations SiteScout, a Centro Company Taking Huge Market Share ⢠A Strategic Cornerstone ⢠A Must-Have for Retailers ⢠The Primary Performance…