THE PRODUCT • Products are almost always combinations of the tangible and intangible. The entire package is sometimes referred to as the augmented product. • The mix…
1. www. facebook.com/v65ASMPHMarkma Setting Product Strategy Adjust or Perish… Jennick Soleil C. Del Mundo Ateneo School of Medicine and Public Health Masters in Business…
1. www. facebook.com/v65ASMPHMarkma Competitive Dynamics, Setting Products Strategies, Designing and Managing Services MarkMan Group D ASMPH Prof. De Ungria (June 20, 2015)…