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Documents Valid Metrics Workshop Ruth Pestana and Mike Daniels.

Slide 1 Slide 2 Valid Metrics Workshop Ruth Pestana and Mike Daniels Slide 3 Applying the Barcelona Principles 1. Importance of goal setting and measurement 2. Measuring…

Documents PR News Conf March 2011

1. Must-Know Trends and Next Practicesin PR Measurement:Barcelona and Alternatives to AVE March 1, 2011 Angela Jeffrey, APR Vice President Integrated Media 2. Barcelona Principles…