1. CROWDSOURCING for MARKETERS User-generated AdvertisingBrand EngagementConsumer Insights February 17th, 2010 Webinar 2. What Do You Think of Crowdsourcing? Creative…

1. Chapter 11 The Creative Side of Advertising 2. Lotus Brand Campaign (1999) $100 M account by Ogilvy and Mather Advertising campaign: Objective: To boost awareness of the…

1.Chapter 11 The Creative Side of Advertising2. Lotus Brand Campaign (1999) $100 M account by Ogilvy and Mather Advertising campaign: Objective: To boost awareness of the…

Slide 1 1 Chapter 11 The Creative Side of Advertising Slide 2 2 Lotus Brand Campaign (1999) $100 M account by Ogilvy and Mather Advertising campaign: Objective: To boost…

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2 Slope Media Group is Cornell Universityâs student media powerhouse. In less than five years, Slope Media has become the premiere online publication for thousands of student,…

N A IL U R E 3 / 2 0 11 VITAMIN COCKTAIL Vitamincocktail YOUNG TENDENCIES Junge Tendenzen LIGHTNESS AND CHARM Leichtigkeit und Charme overs 3_2011 Nailure_spread-1.indd 1…

Where brands meet people. The poster. Itâs the original advertising medium, the place where words and images come together to inspire, enlighten, move and seduce. Itâs…