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Documents 1 Lecture Three: Outline n Organisational Buying n Organisational Buying Situations n Business...

Slide 11 Lecture Three: Outline n Organisational Buying n Organisational Buying Situations n Business Market Customers n Classifying Goods for the Business Market n The Supply…

Business Professional Selling: Overview

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Documents BUYING BEHAVIOR CONSUMER vs ORGANIZATION. Organisational / Corporation Consumer / Retail FewerMuch.....

Slide 1 BUYING BEHAVIOR CONSUMER vs ORGANIZATION Slide 2 Organisational / Corporation Consumer / Retail FewerMuch more Close, Long-term relationshipFar, Short-term relationship…