1. Consumer Behaviour 2. Based on concepts froms Psychologys Sociologys Anthropologys Marketings Economics 3. Why do we need to study Consumer Behaviour? Because no longer…
1. 2. Psychology Sociology Anthropology Marketing Economics 3. 4. Out of 11000 new products introduced by 77 companies, only 56%are present 5 years later. Only 8% of…
1. THARAKA DIAS Director – My Media Network MBA(USA), BBA(USA), Dip in Mgt, ACIM(UK), FAEA(Dip in AEA-UK), FinstSMM(UK), CPM(Asia), MSLIM, 2. Psychology Sociology…