Economy & Finance Services Marketing

This slide show includes all the course contents for the subject of Services Marketing.

Business Module 2

1.MBA@GIT http://www.mba.git.edu. © Prof. Prasad Kulkarni, Gogte Institute of Technology, Belgaum. [email protected]. MBA@GIT http://www.mba.git.edu. © Prof. Prasad Kulkarni,…

Documents Lecture4to6 SM Unit II EX Am

Unit – II Consumer Behaviour in Services Prof. Arun Mishra [email protected] 9893686820 Learning Objectives Overview the generic differences in consumer behavior between…

Documents Mod2

1.CONSUMER BEHAVIOR A typical Con’B template is: NEED RECOGNITION INFORMATION SEARCH EVALUATION OF ALTERNATIVES PURCHASE AND CONSUMPTION POST PURCHASE EVALUATION…