Slide 1Media 101 Taylor Made Media Slide 2 Contents Steps in media planning and buying Strengths and weaknesses of each medium Negotiating tactics and added value ideas Terminology…
DESIGN FOR PRODUCTION SANGEETA JAIN WHAT IS ADVERTISING? Advertising is the means of providing the most persuasive possible selling message to the right prospects at the…
Slide 1 4550: Media Strategy I Professor Campbell 3/15/05 Slide 2 Plan: Two Days on Media Strategy Media Strategy: Objective and Process Two questions –Where? Media Selection…
GE CAMERA Matt Cerone, Jeremy Frey, Haley Holroyd, Mi Mai TABLE OF CONTENTS Product Description Situational Analysis Target Market Campaign Objectives Creative Strategy Media…
1.GIORGIOFEDON 1919• How they do advertisements in 2012 and 2013 • How they try to save cost in advertisement and do fan interaction Prepared by Charlotte Lee 2013 Sep2.…