Documents Media Strategy 14. The Media-Planning Process Media planning Involves the process of designing a...

Slide 1 Media Strategy 14 Slide 2 The Media-Planning Process Media planning Involves the process of designing a scheduling plan that shows how advertising time and space…

Documents Media Planning and Analysis 13. The Media-Planning Process Media planning 2.

Slide 1 Media Planning and Analysis 13 Slide 2 The Media-Planning Process Media planning 2 Slide 3 4. Buying media The Media-Planning Process 1. Selecting the target audience…