Marketing Leading, organizing & controlling

1. Leading, Organizing, and Controlling the Global Marketing Effort 2. Leadership Leadership is not about hierarchy or title or status: It is about having influence and mastering…

Documents © 2005 Prentice Hall16-1 Chapter 16 Leading, Organizing, and Controlling the Global Marketing...

Slide 1© 2005 Prentice Hall16-1 Chapter 16 Leading, Organizing, and Controlling the Global Marketing Effort PowerPoint By Kristopher Blanchard North Central University Slide…

Education Leading, organizing, and controlling the global marketing effort

1.© 2005 Prentice Hall 16-1 Leading, Organizing, and Controlling the Global Marketing Effort 2. © 2005 Prentice Hall 16-2 Leadership The leader’s task is to articulate…

Documents Session 14 gm

1. Chapter 16 Leading, Organizing, and Controlling theGlobal Marketing Effort1 2. LeadershipLeadership is not about hierarchy or title or status: It is about having influence…