PICTURES COURTESY OF NESTLÉ GLOBAL MARKETING Nestlé: The visions of local managers An interview with Peter Brabeck-Letmathe, CEO elect, Nestlé Andrew J. Parsons McKinsey:…
1. MANAGING LOCAL BRAND IN THE COMPETITIVE GLOBAL ERA FIGHTING THE GIANT 2. We generally think that they are better than local. Are they? Our life is surrounded by global…
1. 27-Sep-091 2. Group member’sVarunAggarwalShashank RanaJyoti ChauhanPreeti PawariaSapna Rana227-Sep-09 3. Beginning of way back in 1941 in Rajasthan 4. The brand name…
Table of Content Table of Content.......................................................................................... 1 Question 1...................................................................................................…
BRANDING DECISIONS The brand decision consists of six level of decision making Brand or not to brand Brand label decision Brand symbol decision Brand philosophy decision…
1 MARKET PROFILE In a waste country like India where temperature crosses the mark of 450c during summer the demand of soft drink is always high among consumer and to give…
1. PRESENTS YOU THE BEST WAY TO : 2. COMPANY PROFILE Our office location is at Exim Melati building, 3 rdFloor, Jl. MH. Thamrin Kav 8-9 Jakarta10230PT. Skymedia Resources…
1. PESTEL ANALYSISINDIA1Presented ByAkshata AcharekarNilofer KhanDeepavali Vankalu 2. Political FactorsIndia is the biggest democracy in the World. The government type is…
1. PESTEL ANALYSISINDIA1Presented ByAkshata AcharekarNilofer KhanDeepavali Vankalu 2. Political FactorsIndia is the biggest democracy in the World. The government type is…
Slide 118 April 2012 Company presentation Vienna Insurance Group Slide 2 2 Vienna Insurance Group at one glance active in 25 countries of Europe operates about 50 insurance…