Slide 1chapter integrated marketing communications sixteen McGraw-Hill/Irwin Copyright © 2013 by The McGraw-Hill Companies, Inc. All rights reserved. Slide 2 LEARNING OBJECTIVES…
Agenda Questions? Assignment 6 Corrected 6 Aâs, 3 Bâs, 3 Câs, 1 MIA Assignment 7 Posted Marketing Assignment 7.pdf Marketing Plan Guidelines Posted BUS 222 Marketing Plan…