Documents Chapter integrated marketing communications sixteen McGraw-Hill/Irwin Copyright © 2013 by The...

Slide 1chapter integrated marketing communications sixteen McGraw-Hill/Irwin Copyright © 2013 by The McGraw-Hill Companies, Inc. All rights reserved. Slide 2 LEARNING OBJECTIVES…

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Slide 1 About Power FM âAll Hits, No Bakwaasâ that's Power FM, Kolkata's coolest radio station.  Power FM is a reflection of the youth in Kolkata .The…