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Intellectual Property Management for Enhancing the Competitiveness of SMEs and Other Creative Communities G S Jaiya, Director, SMEs Division World Intellectual.
Documents Intellectual Property Management for Enhancing the Competitiveness of SMEs and Other Creative...

Slide 1Intellectual Property Management for Enhancing the Competitiveness of SMEs and Other Creative Communities G S Jaiya, Director, SMEs Division World Intellectual Property…

Integrating Business and Intellectual Property Strategy Dr. Guriqbal Singh Jaiya Director Small and Medium-Sized Enterprises Division World Intellectual.
Documents Integrating Business and Intellectual Property Strategy Dr. Guriqbal Singh Jaiya Director Small and....

Slide 1Integrating Business and Intellectual Property Strategy Dr. Guriqbal Singh Jaiya Director Small and Medium-Sized Enterprises Division World Intellectual Property Organization…

The Importance of Intellectual Property for Business Development and Growth Dr. Guriqbal Singh Jaiya Director Small and Medium-Sized Enterprises Division.
Documents The Importance of Intellectual Property for Business Development and Growth Dr. Guriqbal Singh Jaiya...

Slide 1The Importance of Intellectual Property for Business Development and Growth Dr. Guriqbal Singh Jaiya Director Small and Medium-Sized Enterprises Division World Intellectual…

Product, Services, and Branding Strategy Chapter 8.
Documents Product, Services, and Branding Strategy Chapter 8.

Slide 1Product, Services, and Branding Strategy Chapter 8 Slide 2 8 - 1 Learning Goals 1.Understand products and the major classifications of products and services 2.Learn…

PRODUCT & BRAND. Objectives: Define the term product. Concept of Services Define the terms: levels of product, product line, and product mix. Concept.
Documents PRODUCT & BRAND. Objectives: Define the term product. Concept of Services Define the terms: levels.....

Slide 1 PRODUCT & BRAND Slide 2 Objectives: Define the term product. Concept of Services Define the terms: levels of product, product line, and product mix. Concept of…

Product Strategy. What is a Product? Anything that can be offered to a market for attention, acquisition, use or consumption. Satisfies a want or a need.
Documents Product Strategy. What is a Product? Anything that can be offered to a market for attention,...

Slide 1 Product Strategy Slide 2 What is a Product? Anything that can be offered to a market for attention, acquisition, use or consumption. Satisfies a want or a need. Includes:…

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