Presentation by Adam Boalt, President and Founder of GOSO, an Automotive Social Media Management System

How can you ensure you get the most out of your investment? You probably spend quite a bit on your exhibition attendance, stand design and marketing materials. However, from…

Co-creation is a hot topic these days. Involving customers in the decision flow of a brand/company is one of the cool, new ways of doing marketing. In our research we found…

An exploration of the ad world and the way that junior strategists are currently viewed within the industry.

Large Scale Hierarchical Text Classificationusing Hadoop:MapReduce

Here we present our 5th Annual Look Book, featuring 20 carefully curated designs that we believe embody the highest standard of creative excellence.

Developing the pricing model for your B2B SaaS app is one of the biggest marketing challenges your company will face. This is a guide to developing your SaaS pricing model…

I gave this talk at the IA Summit in New Orleans on March 25, 2012. Here's the talk description: It’s part of our job to talk to people to figure out complex situations.…