Business Authentic Reach and Influence: Social Shopper Analytics

1. Demonstrating Shopper Marketing ROIwith Authentic ReachTM and AuthenticInfluenceTM AnalyticsBabar [email protected] 2. Challenge: Showing the Value of Social…

Business Social Media Overview for PA Association Focus Group

1. 1. WHAT IS SOCIAL MEDIA?2. WHY SHOULD I CARE?3. WHAT CAN WE DO? 2. WHO ARE YOU? 3. THE OVERWHELMED 4. YOU RE NOT ALONE 5. 1. WHAT IS SOCIAL MEDIA?2. WHY SHOULD I CARE?3.…

Documents How social media_is_changing

1.FOR: CMOHow Social Media Is Changing Brand& MarketingLeadershipprofessionalsBuildingby Tracy stokes, May 7, 2012key TakeaWayssocial Media is Now a Brand Building Requirement,…