Documents Kano Model

Market Research 6Sigma 1 THE KANO MODEL “HOW TO DELIGHT YOUR CUSTOMERS” Lawrence (Laurie) Phillips 2/4/2011 The Kano Model – What is it? 2  Professor Noriaki Kano…

Business Kano Model - How to delight your customers

1. Market Research 6Sigma 1 THE KANO MODEL “HOW TO DELIGHT YOUR CUSTOMERS” 4/4/2009 Lawrence (Laurie) Phillips 2. The Kano Model – What is it?2Professor Noriaki Kano…