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Education Consumer behavior SELF ch05 solomon-book By: Bahman Moghimi

© [email protected] 1 Prof. Bahman Moghimi Doctor of Business Administration Master of Industrial Marketing & E-commerce University of Georgia. Tbilisi Source: Michael…

Documents Chapter 5 The Self CONSUMER BEHAVIOR, 8e Michael Solomon.

Slide 1 Chapter 5 The Self CONSUMER BEHAVIOR, 8e Michael Solomon Slide 2 Prentice-Hall, cr 2009 5-2 Chapter Objectives When you finish this chapter you should understand…

Documents The Self Michael J. Kalsher MGMT 4460/6940 Summer 2014.

Slide 1 The Self Michael J. Kalsher MGMT 4460/6940 Summer 2014 Slide 2 Chapter Objectives  The self-concept strongly influences consumer behavior.  Products often play…

Documents 5-1 7/13/2015 Copyright © 2011 Pearson Education, Inc. publishing as Prentice Hall Chapter 5 The...

Slide 1 5-1 7/13/2015 Copyright © 2011 Pearson Education, Inc. publishing as Prentice Hall Chapter 5 The Self CONSUMER BEHAVIOR, 9e Michael R. Solomon Slide 2 5-2 7/13/2015…