Uncertainty is a marketer’s best friend and worst enemy. It simultaneously forces us to experiment with proven processes to drive success and instills us with anxiety as…

Hypothesis Testing using Z-Test, T-Test, Linear – Correlation and Regression, and Chi-Square Distribution Submitted by:ASPILI, Alleli A. ;AYERS, Anna V. ; LEYRAN, Kristine…

Part 7 of a series of lessons on writing an academic paper. Presented in English to graduate students at Kansai University, Osaka, Japan.

What is A/B Testing? MYTH BUSTING #ScienceOfTesting A/B testing is not... Validation of guesswork Consumer psychology gimmicks “Meek Tweaking” Images: Hubspot, Conversion…

Measure or Die Neil McCarthy Ken Pascual Justifying features Execution decisions Determine success HOW DATA HELPS US PRIORITIZE Step 1: Justifying Ideas Previous signup flow…

What to expect fromrunning a startup(and what to do about it) 1 Successful startups arecreated with Wizardry. 2 Successful startups are NOTcreated with Wizardry. 3 Successful…

alexdesigns.com/plan @alexdesigns 5 Quick Wins To Higher Conversions alexdesigns.com/plan @alexdesigns Strategy is perfect for… Ecommerce, Saas, Landing Pages & WordPress…

  This PowerPoint Outlines the Steps of Scientific Investigation Make an Observation & Ask a Question Ask a question that you can answer by performing an experiment…

Inventing an ArgumentDesigning and Testing a Hypothesis What is an ArgumentAn original idea or concept that changes the way people view the world as they currently know it…