Introduction The project is aimed at understanding the customer perception towards the vehicles of Hero Honda ltd. The two- wheeler industry in India has grown to a great…

INDUSTRY PROFILE INTRODUCTION The feeling of freedom and being one with the Nature comes only from riding a two wheeler. Indians prefer the two wheelers because of their…

WHAT IS POSITIONING?  It is the act of designing the company’s offering and image to occupy your distinctive place in the mind of the target market.  The end result…

SNAPSHOTS Date of Establishment 1984 Revenue4633.86 ( USD in Millions ) Market Cap 372926.390625 ( Rs. in Millions ) Corporate Address34 Community Centre,Basant Lok Vasant…

1. HondaHum Mein Hai HERO 2. Submitted by Ajal.A.J Priya Varma Tony Lloyd Mathachan. P. J George Augustine. K Abi Mani 3. JV INSTANCES IN INDIA 4. Timeline -Honda • 1946…

INTRODUCTION Hero Honda Motors Limited, based in Delhi, India, is the world's third largest manufacturer of motorcycles after Honda and Yamaha. Hero Honda is a joint…