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Documents Integrating Social Media Across Marketing Channels: 9 Rules for Success

1. Integrating Social Media Across Marketing Channels:9 Rules for Success Eric Anderson VP of Marketing White Horse 2. Like all great movements, social media need its revolutionaries.…

Technology Why Do People Click

1. Why Do People Click? 2. CTR (Click Thru Rate) • Has emerged as the benchmark, or primary measurement criterion around ad effectiveness • Today’s average CTR: 0.3%…

Business The death of the click (с) Osnat Zaretsky

1.Digital Advertising EffectivenessThe death of the clickPrepared forOsnat Zaretsky, Senior BD manager - comScore Europe2. comScore is a Global Leader in Measuring the Digital…