RETAILER PREFERENCE TOWARDS SUNFEAST BISCUITS INTRODUCTION Indian marketing is largely described as sellers market. Demand is invariably greater than supply. Purchasing power…

Acknowledgement This project is an attempt to study rural India with help of live case study of Lifebuoy of HLL in India. For this we would like thank our Rural marketing…

1. Coca-Cola India, advertised with the tag line - Thanda MatlabCoca-Cola was targeted at rural and semi-urban consumersfeaturing leading Bollywood actor – Aamir Khan.…

DISSERTATION REPORT SUBMITTED BY SIDHARTH KANSAL A1802006323/D73 ON THE TOPIC RURAL MARKETING AND ITS IMPACT ON FMCG PRODUCTS FACULTY GUIDE MRS.K.P.KANCHANA CERTIFICATION…

Introduction Britannia, one of the premier food product company in India. Britannia started as a small biscuit company in 1892 and has grown to a household name. Britannia…

TABLE OF CONTENT S. No 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. Content Executive Summary Introduction to HUL History of HUL Corporate Governance in HUL Corporate Social…

1. Objective of the Assignment The assignment assigned was to analyze the Annual Report of any company in the country and to study its financial health. ITC Ltd. is one of…

The Project is titled as “INDUSTRIAL REVIEW PROJECT” and has been prepared by Chetan.M.Daga, Deepak Lunawat, Deepesh Agarwal and Gaurav Bengani. The Following table gives…

Financial Analysis Nestle India ltd. ACC Ltd. SUBMITTED TO: MRS.RANJANA SUBMITTED BY: NAVNEETSINGH MBA 3RD B 90212233197 Financial Analysis 2 CT INSTITUTE OF MANAGEMENT STUDIES…

Chapter 9 Marketing Channels SDM- Ch 9 Tata McGraw Hill Publishing 1 Learning Objectives Understand channel structure and how channels manage discrepancies Understand concept…