1. Responsive Design 101:Optimizing For Multiple ScreensWritten by Dan Israel, Strategy Lead, Mobile Center of Excellence, Atlanta& Mayur Gupta, Director, Technology…
1.SMS IS A CRITICAL CHANNEL IN MOBILESTRATEGY • 70% of feature phone owners don’t plan to buy a smartphone as their next device (Feb 2012) – They plan to sign up for…
Slide 1 Mobile Strategy Deck for Stations Developed by PBS Interactive and the Interactive Station Advisory Council Version 1 Slide 2 Mobile Landscape Slide 3 Two Types of…