1. CHAPTER 4 CONSUMER BEHAVIOR: CONSUMER MOTIVATION 1 2. Learning Objectives • To Understand the Types of Human Needs and Motives and the Meaning of Goals. • To Understand…
COMPANY NAME TEDDY LU COMPANY BACKGROUND Teddy Lu is a company that sales and produce many types of baby product. It has produced many types of baby product from cloth to…
1. What is Consumer Behaviour? Consumer behaviour or Buyer behaviour is defined as the behaviour that consumers display insearching for, purchasing, using, evaluating…
Slide 15.02 Steps of a Sale. Slide 2 1. The Approach **The initial face-to-face meeting with the customer. **Usually within 30 seconds from the time a customer enters the…
1. Tasmanian wine: Best served with a unique cultural experienceEmily 178516 and Ben 1787792014-9-26 2. Overview• Tasmania wine producers provide combination of premiumwine,…
Slide 1 Chapter 9 Creative Strategy: Implementation and Evaluation Slide 2 Slide 3 Last Class creative strategy creation of the advertising campaign The concept…
Slide 1 Importance of Selling & The Selling Process Slide 2 Retail Sales The objective of a retailer is to have what customers want when they want it. What Is Personal…
Motivation and Emotion Chapter 6 Motivation and Emotion Snapshot from the Marketplace Gambling has become within easy reach of nearly everyone. In 2010, Americans wagered…
Motivation and Emotion Chapter 6 Motivation and Emotion Snapshot from the Marketplace Gambling has become within easy reach of nearly everyone. In 2010, Americans wagered…