Documents OHT 8.1 © Marketing Insights Limited 2004 E-marketing.

Slide 1OHT 8.1 © Marketing Insights Limited 2004 E-marketing Slide 2 OHT 8.2 © Marketing Insights Limited 2004 Learning objectives Assess the need for separate e-business…

Documents OHT 8.1 © Marketing Insights Limited 2004 Chapter 8 E-marketing.

Slide 1 OHT 8.1 © Marketing Insights Limited 2004 Chapter 8 E-marketing Slide 2 OHT 8.2 © Marketing Insights Limited 2004 Learning objectives Assess the need for separate…