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CUSTOMER RELATIONSHIP MANAGEMENT By Swati Mukhi Customer Relationship Management Lectures: 4 Hrs/week Tutorial :- 1 Hr / week One paper: 100 marks / 3 Hrs duration Term Work…

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P a r t The Basics 1 Chapter 1 Introduction ......................................................................................3 Chapter 2 Why Segment? The Motivation…

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1. OVERVIEW OF ICICI BANK: The bank, headquartered in Mumbai, has a network of about 1,400 branches and 4,530 ATMs in India and a presence in 18 countries. It offers a wide…

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Business Plan for Chennai Port Trust Final Report Above and beyond Creating a bright future Final Report Business Plan for Chennai Port Trust Table of Content 1 2 EXECUTIVE…

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1. Standards forclassifying servicesand related information Smart Cities Research Brief No.5in the public sectorAbstractThis report describes the role of standards in local…

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CRM/KM Initiatives at 3M Jayanti Paul Paromita Chakrabarty Sharmila Chakraborty History of 3M • Minnesota Mining and Manufacturing Co. (3M) set up in 1902 • Sales surpassed…

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Customer Relationship Management (CRM) (CRM) IN HOTEL INDUSTRY What is Customer Relationship Management (CRM)? CRM entails all aspects of interaction a company has with its…