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Documents 2011 Global RepTrak 100 TOPLINE

The Global RepTrak™ 100 2011 Top Line Report: The World’s Most Reputable Companies World’s Most Reputable Companies: The World’s Largest Study on Corporate Reputation…

Documents The Company behind the Brand: In Reputation We Trust

the company behind the brand: in reputation we trust RETHINKING CORPORATE REPUTATION Monumental shifts in the reputation landscape today are transforming how and what companies…

Business Reputation in Real Time

1. Reputation In Real Time How Personality Can Win Customers, Build Brands, And Save Your Business Rohit Bhargava Author, Personality Not Included Professor, Georgetown University…

Business Bridge Global Strategies Public Relations Capabilities

1. Public Relations Capabilities October 12, 2012 www.bridgeny.com© 2012 Bridge Global Strategies LLC 2. What Is Bridge Global Strategies?• A New York City-headquartered…

Marketing Making the most of mum bloggers (Mumsnet Mumstock Conference 2014) - Coca-Cola / Zone / Tara Cain

1. Making the most of mum bloggers Mumstock April 2014 2. Making the most of mum bloggers 1 2 3 The challenges facing brands – and how mum bloggers can help How mum bloggers…

Business Positioning and differentiation by using brand personality attributes

1. POSITIONING AND DIFFERENTIATION BY USING BRAND PERSONALITY ATTRIBUTES Do mission and vision statements contribute to building a unique corporate identity? Diana Ingenhoff…

Business Whitbread: understanding our customers by Tabitha Aldrich-Smith

1. Corporate reputation: Understanding our customers Eat, sleep & drinkWhitbread Tabitha Aldrich-Smith Director of Communications – Whitbread 2. 3.   4. “ Creating…

Technology Maximize Social Media Throughout The Employment Lifecycle

1. Maximize Social Media Throughout the Employment LifecyclePresented by:Dan Oakes Director, SourceRightSolutionsRoy G. Krause President & Chief Executive Officer, SFN…

Economy & Finance 38 chhavi sharma american international group

1. 1 American International Group American International Group, Inc. (AIG) is a leading global insurance company. Founded in 1919, today we provide a wide range of property…

Documents Agenda Setting Theory

Agenda setting theory The Agenda-setting theory is the theory that the mass-news media have a large influence on audiences by their choice of what stories to consider newsworthy…