Documents IMC-Advertising (Book marketing)

1. ІІІ. ОСНОВНИ ИНСТРУМЕНТИ НА ИНТЕГРИРАНИТЕ МАРКЕТИНГОВИ КОМУНИКАЦИИНА ИЗДАТЕЛСТВОТО„Рекламата…

Documents Advertising CSR Initiatives to Communicate Corporate Image

Advertising corporate social responsibility initiatives to communicate corporate image Inhibiting scepticism to enhance persuasion Alan Pomering Faculty of Commerce, School…