1. THE SOCIAL MOBILITY Olivier Perrotey31.01.2014 2. Waiting time Available seats Share of Information 3. The Collaborative Consumption model “The shift in consumer values…

1. Online Advertising This is why you have to be online 2. Online Advertising spend SA( Source:World Wide Worx & OPA of SA 2009) Worldwide online advertising spend is…

1. Tourism and Climate Change: Issues, Trends and Solutions Presentation to PNWER Summit, 2008, Vancouver, July 22, 2008Anna Pollock, Executive Consultant, Environmental…

1. ASSIGNMENTCHOOSING BRAND ELEMENTS TO BUILD BRAND EQUITY 2. Choosing Brand Elements To Build Brand Equity• M.M.M. Mallawaarachchi • R.M.N. Prageeth Wijerathne 3. Criteria…

1. www.pwc.nlSchuivendebusinessmodellenErik BrouwerCross Media Café, Hilversum27 March [email protected] 651317003 2. This is the time for new publishing strategies.PwC…

1. Rehan Ahmed Bilal Laghari 2/2/2014 4.1 2. Building Customer-Based Brand Equity Brand Elements- Brand identities – Brand elements- Names, logos, symbols, spokespeople,…

1. © McGraw-Hill Companies, Inc., McGraw-Hill/Irwin 2. Learning ObjectivesLEARNING OBJECTIVES How do customers, the company, competitors,and corporate partners affect…

1. ©2012 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.MKT3050 – Consumer…

1. Overview E-Commerce Businesses trading with other businesses andinternal processes (Schneider, 2011)Electronic commerce refers to the buying andselling of information,…

1. BrandAmplitude, LLC All Rights Reserved 2007 Brand Strategy Toolkit Everything you need to define a brand in one place 2. BrandAmplitude, LLC All Rights Reserved 2007…