Slide 1Newspaper Creative Benchmark Report GE July 2011 Slide 2 It’s a component of the Newspaper Effectiveness Metric which is run by the newspaper industry marketing…
Engineering The Perfect Direct Mail Campaign Develop campaigns for maximum impact. Get to know your target market before sending your first mailer. A Strong Message... and…
1. From this Very product and data centric brochures. The branding was outsourced to an external agency in 2011 however was very poorly applied by both the agency and the…
MiFID - Technology Solutions Pradeep Hardikar Director & Practice Leader Banking and Financial Services MiFID - Technology Solutions In Search of IT Excellence Pradeep…