1. A channel of distribution refers to venue that a company chooses formoving its products or services out into the world. 2. SUPPLIERDistributor/WholesalerBrokerRetailerSupplier…
Slide 1 week 8- 11.08.04 Distribution and Retailing Issues Slide 2 Nature of Distribution Channels: Why use marketing intermediaries? Definition : A set of interdependent…